“Hey! Just checking in to see if you received my message”
Boring. Repeatable. Annoying and definitely not going to persuade anybody to answer the follow-up.
Such inefficient follow-up phrases and tactics have practically become the norm for most of the industry, which probably contributes to the bad reputation of sales in general.
Here’s how to create a unique and persuasive follow-up according to Brent Hale, CEO of MaverickApp:
Keep the relevance on a high level. Use insight from your first conversation or interaction in every follow-up to reassure the prospect that you are both real and care to solve their problem. Watch these two videos for highlights of the show and get the full version on iTunes.