Author: Brent Hale

Brent Hale, the founder of Maverick, is a seasoned sales professional with an exemplary digital background. A decade and a half in sales, much of it with extensive enterprise experience, has taught him what is necessary to develop and sustain successful teams in different environments. Brent’s success in sales comes as part of a competitive streak that weaves his way through his life, as he is passionate about snowmobiling, played professional soccer, and is a single-digit handicap golfer who has seen Caddyshack countless times. Outside of sales, Brent’s career has also given him experience as a seasoned technologist who has helped design the go-to-market digital experience for companies like NBC Olympics, NASA, Pfizer, and Panasonic. Brent lives in southern New Hampshire with his wife and daughter.

Home Runs… or Singles?

Actually listening to your prospect is a vital part of the sales process. And once you’ve listened, it is critical to find a way to communicate with your prospect down the road. Learn how Maverick can help!

The Art of Listening

Actually listening to your prospect is a vital part of the sales process. And once you’ve listened, it is critical to find a way to communicate with your prospect down the road. Learn how Maverick can help!

Not All Leads Are Created Equal

One of the toughest things about selling is qualifying leads – they just aren’t all created equal. What makes some leads better than others? Hopefully, we can tell you in this article, and save you some time.

More Like a Sales Treadmill

They call it the “sales cycle,” but truly, it’s more like a treadmill, or at the very least, a hamster wheel. You get on it, but you can never quite get off it. If you are in sales, you will understand exactly what I mean here. You have a week with no meetings or calls or demos or anything like that. (Or here in 2020, it’s Skypes, Zooms, or Teams meetings). You spend the week shaking the trees to see if you can find any old business cards from people you met at trade shows, any leads from anyone that might have been sort of warm-ish. But there’s one part that is the toughest, and it is prospecting.

Why Taking a Leave Can Be Good for You

It’s good for any of us to take time away from work. Whether it’s a vacation or a leave, it ultimately yields many positive outcomes. But a lot of us truly have a hard time getting away. In 2019, LinkedIn conducted a survey that showed that 59% of us took time off and still checked in with a boss or co-workers at least once a day. Nearly 23% said that they checked in with work three times a day. (As someone who checks in with work way more than that, I am surprised it’s that low, honestly). But if you’re in a sales function, particularly if you’re making commission, it can be really hard to free yourself from the desk.

Selling While You’re Still On Vacation

When you are on vacation, hitting your follow-up sales tasks can be daunting. Trust us, we’ve been there. Learn more about how Maverick can help you stay on top of things. (You may need to work on vacation, but let’s face it, we all do it.)

Taking Your Task List Out of the Sales Process

You’re a salesperson, or in business development, or you’re a revenue officer, or maybe any number of other fancy terms for it. But the main thing that makes you great at what you do is the relationships that you have, and knowing how to be in the right place at the right time. It sounds simple, right? But those relationships have been built over years of hard work. And most great salespeople have a system.

Respectfully Selling in a Pandemic

As we are in the middle of a worldwide pandemic, selling has gotten more complicated than it was before. (And we realize that there are bigger concerns in the world, but for those of us who are on a commission structure and need to get paid, we are still trying to sell).